Crowdfunding Your Birth & Postpartum Doula Care With Brood

by Brood

Crowdfunding Your Birth & Postpartum Doula Care With Brood

Becoming a parent, whether for the first time or not, is full of change and growth and it’s important to have the right support system in place to make this transition as smooth as possible. That’s where doulas come in, providing essential support and guidance to parents before, during, and after childbirth. Investing in your birth and postpartum care can set you and your family up for the first year of parenthood, and beyond. Many of our families are receiving support from their friends and family to book Brood services – adding them to their baby registries. Some call it doula care funds, or crowdfunding, and here, we call it community gifting. 

But What is a Birth and Postpartum Doula?

First, let’s clarify what a doula is. A doula is a trained professional who offers emotional, physical, and informational support to individuals and families throughout pregnancy, childbirth, and the postpartum period. This support can be invaluable, helping parents navigate the challenges and uncertainties that often come with bringing a new life into the world. Learn more about doulas here. 

The Benefits of Doula Care

  • Unbiased and evidence-based guidance.
  • Increased likelihood of a safe, satisfying birth and postpartum.
  • Informed consent from your care providers through advocacy.
  • Increased satisfaction with your nursing and feeding journey, from chest and breastfeeding to bottle feeding
  • Increased wellbeing due to more sleep and nourishment.
  • Developing birth and postpartum plans.
  • Partner, family, sibling and pet care.
  • Infant care and education like bathing, swaddling, and soothing techniques.

Learn more about what Brood Doulas provide here.

Why Crowdfunding for Doula Care?

While the benefits of having a doula are clear, the cost of these services can sometimes be a barrier. This is where crowdfunding can make a significant difference. Here are a few reasons why crowdfunding your birth and postpartum doula care at Brood is a wonderful idea:

Community Support: Crowdfunding allows your family, friends, and community to contribute to your doula care. It’s an opportunity for your loved ones to show their support and excitement for your growing family. 

Customized Care: By crowdfunding your doula care, you can tailor your support package to your specific needs. This ensures that you receive the right level of support during your journey into parenthood.

Peace of Mind: Knowing that your doula care is financially secure takes a huge weight off your shoulders. You can focus on your pregnancy, birth, and postpartum period without financial worries.

Creating Lasting Memories: Your crowdfunding journey becomes a part of your family’s story, something you can share with your child as they grow and reflect on the love and support that surrounded their arrival.

How to Get Started: There are many different platforms available to use for crowdfunding doula care as well as any of your other needs as new parents. Whether a service or a product, platforms like Babylist or MyRegistry offer ways to add products, gifts AND services to your wishlists. You can ask for cash for specific services, like doula care, dog walking, or meal delivery. Because we know that the best gift you can give is the gift of support!

Once you’ve decided what platform to use, share with your friends and family! You can link it to your online baby registry, talk about it at your baby shower, or share directly with them. A message could look something like this: “I’m asking our friends and family to support us in booking Brood care for our birth and first months postpartum. A doula will help us with everything from birth planning, support during labor as well as care for me and new baby when we are settling in at home. I’m most excited about night shifts so I can look forward to catching up on sleep. Thank you!”

We know it can be hard or awkward to ask, especially when friends or family members are just learning about the importance of doula care and why you are including it in your care plan. Both of our co-founders Gillian and Lizzy were community gifted Emma’s doula care when they welcomed their babies a few years ago. These gifts were life changing. 

Embracing the power of crowdfunding for your birth and postpartum doula care at Brood is a great way to receive the support you need while building a strong foundation for your growing family. Don’t let financial concerns stand in the way of the exceptional care you deserve during this period in your life. Start your crowdfunding journey today and embark on the path to a more empowered, supported, and beautiful birth and postpartum experience! 

Do you have questions or need help sharing this with your friends and family – we’re here to help. Drop us a line at, with the subject line: Community Gifting.

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We work and live on the unceded and occupied territories of the Sḵwx̱wú7mesh Úxwumixw (Squamish), səl̓ilw̓ətaʔɬ (Tsleil-Waututh) and xʷməθkʷəy̓əm (Musqueam) Nations. Since time immemorial, the original peoples of these lands have cared for their families and communities. We are committed to honouring their teachings, legacy and their sovereignty.


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